“Music to Sell the Real Thing By … and Other Hits from Ken-L Foods!” A 1961 “industrial” record put out by advertising agency giant J. Walter Thompson for the K-L Ration dog food manufacturer to get their sales force pumped up to sell, sell, sell. Here are original songs written to inspire company tail draggers and motivate those who made their living one can of dog food at a time. Promotional tools and brand prosthelytizing to a bouncy beat.
This is FALSE ADVERTISING. After listening to this, there’s very little bounce here or any music at all! The hushed, sexy female voice (“Miss Monologue”?) with her sexual innuendo and double-entendres is very strange in counterpoint to the all-business marketing exec trying to get his dry message across. (Her: “You’re a big boy now” – Him: “A figure of speech honey”) This is just terrible. Like eating dog food!